Science

Target Goes National With Google Voice-Activated Shopping

Target Goes National With Google Voice-Activated Shopping

The Google Express expansion follows Target's successful trial of the home-delivery shopping service in California and NY, allowing more guests across the country to shop Target's assortment via the service for delivery in two days.

Target was piloting the Google Express integration in California and NY, so today's announcement marks a nationwide expansion of the program, minus Alaska and Hawaii.

That means there will be some overlap between Google Express and Target's own quick delivery service, Target Restock. Google Express only supports a certain number of retailers, but now Target has been officially added to the list to give you access to their items and brands including Up & Up household essentials and Cat & Jack kids' clothing. All of this should be available just in time for the ultra-busy holiday shopping season.

With Google Express and your Google Assistant, shopping is easier no matter where you are or what device you're using. "What's even better is that Target and Google teams are working on the next chapter, building experiences that digitally replicate the joy of shopping a Target store to discover stylish and affordable products". With the newly formed partnership, Target is providing 2-day delivery on orders with free shipping on orders above $35.

Vero Beach Man Sets Himself On Fire After Cowboys vs Packers Game
For some reason, a Florida couple decided to make a Packers-Cowboys bet that involved burning the losing team's jersey. The Indian River County Sheriff's Office received a call about the incident around 9:00 p.m.

Starting today, you can shop Target from anywhere in the United States through Google Express and with the Google Assistant (except for Alaska and Hawaii). For example, you'll be able to add your REDcard to Google Express to receive 5 percent off most Target orders, plus free shipping.

Beginning in 2018, guests will have the option to pick up their orders in a Target store, where orders are ready in just two hours. Also in 2018, users will have the option to link their Target.com and Google accounts for more personalization, similar to the deal Walmart announced in August.

Target has only been available through Google Express in New York City and California before now, so today's announcement marks a major expansion and helps to fill out Google's service in a big way.

To learn more, read this blogpost on Target's A Bullseye View.


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